Ross Stoner

Pre-Sales Manager, IBM Watson Marketing UK


Ross heads up of the technical pre-sales team for IBM Watson Marketing in the UKI. He has a strong background in software development, analytics and marketing and works with some of the largest clients across multiple verticals. 


Session Details

Using AI and IA to Drive Best In-Class Customer Experience

Workshop Room A - Maidstone Hall: 1.30pm - 2.00pm
Today's marketers are faced with a new set of problems — too much data to make sense of, soaring customer expectations and a lack of trust in brands. Watson Marketing is an AI-powered digital marketing platform designed on an open ecosystem to help teams work smarter and deliver the experiences their customers expect.
 
Benefits of attending this session:
  • Learn how to design, automate and measure campaigns across channels
  • Learn the role of AI and IA in delivering customised experiences
  • Hear more about how to connect the entire marketing ecosystem to get a more complete picture of customers’ experience

Event Countdown:

132d 16h 43m 37s

 
2018 Highlights


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