Clive Reddihough FCIM
Vice Chair, Chartered Institute of Marketing, South East Region
Like most businesses, marketing expert Clive Reddihough has witnessed significant changes in the marketing landscape over the last few years. As a Fellow of The Chartered Institute of Marketing (CIM), Vice Chair of CIM, South East Region and MD of marketing agency FMS, Clive finds marketing dynamic, vital and vibrant on the one hand, complex, ever-evolving and sometimes a little frustrating, on the other!
With over 25 years’ experience, Clive has seen the value that marketing can deliver first-hand and believes that with the right focus, it can be a beautifully simple means of making any organisation, product, or service more successful.
Marketing your business. How to achieve more and waste less.
Make the wrong choices and valuable budget will be wasted.
Make the right choices and you can get the results you need – with less investment.
- Practical advice on how businesses can ensure their marketing is aligned with their business goals.
- An understanding of how to concentrate marketing efforts where they will be most effective.
- Tips on how to plan marketing activity so that it achieves more and wastes less.