When did you last think about your brand consistency? If you can’t remember, then you need to read this article from John Vingoe, Creative Director at The Hideout, which looks at why brand consistency matters. Brand consistency is important. It creates a visual reference for your target market every time they see or interact with…
DetailsYou’ve booked your exhibition stand – now what? Planning is the key to successful exhibiting, writes Sarah Hawes from Izzy PR – FSB member and PR partner to Business Vision Live 2019. Exhibiting at a business show can give your business a real boost – both for sales, awareness and personal reputation too. Throughout…
DetailsThe world of PR can seem like a scary place, often dressed up to look like a time-sucker when all you want to do is tell people who you are and what you do and what you sell, writes Sarah Hawes, FSB member and PR partner to Business Vision Live 2019. You’ll meet…
DetailsAlison Parmar, FSB Development Manager, explores the pros and cons of co-working for the self-employed and micro business. Described as the next step up from café working, co-working can be a successful step for many self-employed and start-up business. But it is much more than hiring a desk or small office within a…
DetailsLast week around 100 exhibitors attended the Business Vision LIVE exhibitors networking breakfast where they picked up a range of tips on planning and managing a stand, understanding audiences and making sure they are data compliant. Following on from this valuable morning, regular Business Vision LIVE exhibitors, The Hideout, share their tips for making sure…
DetailsAhead of what promises to be a fascinating workshop at Business Vision LIVE on May 15, Reflect Digital’s CEO, Becky Simms, explores how gamification could give your digital advertising a boost. This is a bold statement for a digital agency owner, but we believe an antidote might be required for modern advertising and it’s…
DetailsYou may have the best-looking logo, a well-designed website and a glossy brochure, but if your photography isn’t up to scratch then it could be the one thing that lets your brand down. John Vingoe, Creative Director at The Hideout, gives tips to help ensure your choice of imagery doesn’t let down the rest of…
DetailsDo you have experience of the school of hard knocks? Does it seem a waste of your energy if you do not share that experience with others? If so, you might make a good mentor, writes Business Doctor Peter Searle on behalf of FSB. Do you believe that there is some knowledge you…
DetailsWriting on behalf of the Kent Invicta Chamber of commerce, Emanuele Maindron-Brisley shares details of the Chamber Network Brexit hub, a resource designed to give businesses access to valuable information as they try and navigate the considerable uncertainty surrounding Brexit. The announcement that British citizens would soon have to pay £7 for a 3-year…
DetailsKnowing your audience is a vital piece of the puzzle in the development of any type of content, and yet it is surprising how many marketers don’t have a clear picture of who they are communicating with, or indeed selling to. To ensure you don’t fall into this trap, Chris Callander from G and C…
Details
